That brings us to the million-dollar question: what should you include in your author media kit? That's where an author media kit template comes into play. “Link it on your website and use a popular platform such as Google, Box.com, or Dropbox - and keep its contents intuitive.” “The key to a superstar media kit that works is to keep it digital,” says Dalyn Miller, director of a public relations and communications group that’s placed its clients on People Magazine, New York Times, and more. The days of printed author media kits are mostly behind us now. If you’re determined to get your book into indie bookstores, an author media kit will give you a professional air. That said, it remains a viable way to sell your book. Going around to bookstores and peddling your book in person is a bit of an old-school tactic. Tip: Don’t know where to find book review blogs in your genre? Head on over to our best book review blogs directory. They’re busy people who read thousands of books a year, so they’ll value a media kit that summarizes your book in concise terms. Bear in mind that there are plenty of important folks besides journalists who would want to see your author media kit:
It’s also a lot simpler to send a link to your media kit than to attach several large documents to a pitch email,” she says.īut its value doesn’t just stop there. “Taking the time to collate all your resources - and formatting them in a useful, clear way - will make a journalist’s life easier and get them on your side. She’s worked with celebrities like Goldie Hawn and has helped to launch the careers of first-time authors. “Media kits indicate that you are a serious author with a book that deserves to be considered,” says Hannah Hargrave, an award-winning book publicist. Think of an author media kit as a dynamic business card on your website. In a nutshell, an author media kit is an assortment of information for anyone who wants easy access to further details about you and your book.
So how can you build a kit that you can use in all aspects of your book marketing efforts? We spoke to our professional book publicists to answer all your questions about author media kit templates.
A good media kit is one of the most straightforward ways to win over the press and everyone else who matters during your publicity rounds: book reviewers, bloggers, and indie bookstores. By the time you're done with this post, you'll be ready to compile an all-purpose key to book publicity: your author media kit. Then, out of the blue, a journalist asks you for a headshot, bio, and sell sheet.ĭon’t panic. Picture this: you’ve just self-published a book and are gaining some traction in your publicity rounds.
0 kommentar(er)
